Cuckoo, top home appliance brand in South Korea, announced that it will hold a special promotion at the Cuckoo LA Brand Store for a period of 10 days starting from July 17th, in celebration of its 45th anniversary.

Since its establishment in 1978 as Seongkwang Electronics, Cuckoo has pursued technological innovation through continuous research and development for over 40 years. Leveraging the accumulated technological expertise and know-how gained from rice cooker development, Cuckoo has expanded its product range to include water purifiers, air purifiers, and pet appliances, becoming a representative home appliance brand in South Korea.

Furthermore, Cuckoo has achieved success and received acclaim from consumers in the US market through its diverse product lineup.

To express gratitude to its customers, who have been the driving force behind its growth, Cuckoo has prepared a special promotion at the LA Brand Store from July 17th to 10 days thereafter. (See location information for the LA Brand Store below) 

During this period, customers who visit the LA Brand Store will receive detailed consultations on Cuckoo products and services. For customers who visit the store for consultations, a complimentary "Cuckoo car air purifier" will be offered on a first-come, first-served basis for the first 100 customers. Additionally, through a drawing for customers who make purchases or rentals, prizes such as rice cookers and air purifiers will be prepared as a token of appreciation to customers who visit the Cuckoo Brand Store.

Won-Jun Lee, CEO of Cuckoo US Corporation, stated, "Cuckoo's growth in the US market has been possible thanks to the trust and support of our customers." He added, "With this event, we will express our gratitude to customers with generous benefits and will continue to strive tirelessly to provide better products and services, always prioritizing customer satisfaction."